Because it matters

SEB has a strong ambition to make a difference to customers, staff and the society at large.

With the knowledge we have today, we know that businesses and individuals need to take greater responsibility for environmental and social imbalances in society. The standard of living for billions of people will be severely affected in the coming decades if we fail to find solutions and new ways of doing business. Succeeding in this task requires change at both individual and organizational level.

We can't afford inaction

Some say that this is not true, but we at SEB believe that we cannot afford inaction. We know that we must meet increasingly higher expectations on responsible corporate behavior if we want to remain successful. And we believe that the world’s toughest sustainability challenges only can be solved through joint responses.

This web site, Sustainable Perspectives, reflects our ambition to increase awareness and involvement. Active engagement in corporate sustainability will bring benefits to our customers, our people and the society at large. Therefore, it is of benefit also to our business.

We hope that with the good examples and stories we highlight can inspire and engage others. Only by encouraging others as well as ourselves, real and lasting change can be achieved.

 Annika Falkengren, President and CEO